Jessica O’Brien Named VP of Strategy
Atlanta, GA – Oct. 8, 2025 – Morrison, Atlanta’s longest-standing independent ad agency, today announced the promotion of Jessica O’Brien to VP of Strategy. In her new role, O’Brien will lead the integration of brand, digital, and marketing strategy across the award-winning agency’s client roster.
O’Brien previously served as Director of Digital Strategy at Morrison, managing campaigns for clients including Zoo Atlanta, Samsung, and Mitsubishi Electric. She also brings extensive brand-side experience, having held senior roles at The Coca-Cola Company and Boston Whaler.
“Morrison is placing an even greater emphasis on strategy and serving as true consultancy partners for our clients,” said Amanda Forgione, CEO of Morrison. “Jessica is the ideal leader to drive this work. Her deep client experience and brand-side perspective enable us to create cohesive strategies that go beyond execution, providing even greater value for our clients.”
Morrison has recently been recognized as one of the Best Places to Work by the Atlanta Business Chronicle and received Atlanta Marketer of the Year (AMY) awards for its integrated marketing campaign, “Nothing Feels Like a Yamaha” for Yamaha WaterCraft.
About Morrison
Headquartered in Atlanta, Morrison is a full-service, independent agency with deep technology and creative capabilities that helps national and global clients solve business problems, enhance brand relevance, and accelerate sales. Morrison is a partner in the ICOM network, a global alliance of more than 80 independent advertising and marketing communications agencies in over 60 countries. Morrison has a proven track record of success, working with leading brands such as Mitsubishi Electric, Raymond James, Samsung, Zoo Atlanta, and Yamaha, among others. For more information visit morrison.agency or find them on socials at @wearemorrison.
Media Contact
Kirsten Grenier Burnett
Themixtapepr.com
[email protected]
